Neighborhood Anchor
Attracting artisanal industries to create a neighborhood anchor.
Team
William Proud Masonry Restoration Company, Inc.
Hispanic Association of Contractors & Enterprises
SMP Architects
Context
The site is located on the American Street Corridor, a North Philadelphia industrial district eligible for business development services, tax credits and loans through the Empowerment Zone Program.
Site
William Proud Masonry is renovating a former candle-making factory for office space, storage, and staging. But there's still plenty of space left to develop: an empty, multi-story factory wing and over 60,000 square feet of adjacent vacant land. The site extends from wide, industrial-strength American Street to rowhouses along North Orianna Street.
Challenge
How can the underutilized portions of this reinvigorated industrial site be redeveloped to attract artisanal industries and create a neighborhood anchor?


